Hi, I'm Roger da Costa,

I’m a UX architect who helps complex ideas make it all the way from first spark to real‑world impact. As your team’s strategic design partner, I transform customer insights into actionable strategies and fine‑tune design processes so momentum never stalls.

I align Design, Product, and Engineering to deliver scalable, user‑centric solutions for complex B2B/B2C challenges.

I have a passion for human behavior and organizational design, as well as a deep interest in inclusive design and accessibility. Outside of work, I’m a proud father, a former (rusty) musician and concert producer, and a Brazilian Jiu Jitsu practitioner.

 

I'm updating my portfolio.

Meanwhile, I've put together some work samples. I'm happy to walk you through them when we have a chance to meet.

 
Work Samples
 
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Experience

Lead UX Architect
Cox Automotive, Remote
2022 - 2025

Senior UX Designer
Freelancer, Remote
2021 - 2022

Senior UX/UI Designer / Researcher
Ideal Image, New York
2019 - 2020

UX Designer
GRACE Communications Foundation, New York
2016 - 2019

 

Digital Director
Gorillamo, New York
2013 - 2016

Developer & Interactive Designer
thelab, New York
2011 - 2013

Developer & Interactive Designer
Freelancer, New York
2010 - 2011

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Education

B.A. Advertising — Creative Design Specialty
Universidade Presbiteriana Mackenzie
São Paulo, Brazil

Certificates

UX Certification (UXC) — UX Management Specialty
Nielsen Norman Group

LUMA Facilitator
LUMA Institute

LUMA Practitioner
LUMA Institute

Skills

UX Strategy & Lean UX
Information Architecture
UI & Interaction Design
User Research
Wireframing & Prototyping
Design Management
HTML, CSS & JS

Languages

Portuguese (Native)
English (Fluent)
French (Basic)
Spanish (Basic)

Other Experiences

Musician & Concert Producer
Brazil, 1994 - 2010

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Contact

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